Launching a Business in California

You’re ready to start your new business in California. Steps to launching a business in the state will vary according to the type of business you will be setting up and the city and county it will be located in. Here’s a business startup checklist to help you: Step 1: Decide on a Business Structure […] Read More →

Privacy Compliance

Are you confused whether privacy regulations apply to your website and what is required? We were too so we did some homework. Privacy regulations were developed as a result of public concern over privacy. With all the privacy regulations, it is difficult to understand what the requirements are. No one wants to be fined. There […] Read More →

Three Competing Constraints of Project Quality

What Happens When One Has Saks Fifth Avenue Taste with a Dollar Store Budget? Sometimes I have a new client come to me with a specific idea of what their website should be with a budget for the project and a deadline. This is great! The rub comes when those three things are not compatible. […] Read More →

Tips to Increase eCommerce Traffic to your Website

Ways to increase ecommerce traffic are boundless, but the most productive are the ones that bring qualified leads. You want visitors who are interested in your business and are likely to become buying customers. Of course, using paid ads is a long-time, tried and true method. This post explains five other ways to increase ecommerce […] Read More →

5 Top Mistakes Small Businesses Make in Website Design

Web design is ever-changing. New styles enhance the creativity of web designers, improve user experience, and boost ROI for businesses. Regardless of your tools or experience, below are five small business website design flaws to avoid. Overcrowding Pages with Details Internet users come to your site with a particular motive, like searching for information or […] Read More →

How Inbound Marketing Can Help Your New Business Reach Customers

Setting up a business is both exciting and daunting in equal measure. You want your startup to pick up as quickly as possible and attract many customers fast. However, an increasingly competitive and crowded landscape means that the need to get your message out there and promote your new business is as critical as ever. […] Read More →